Business Unit Manager

Florida

SUMMARY

Oversee all sales and marketing activities for assigned business partners.  Manage the sales growth process of creating sales forecasts, identifying potential product enhancements, prioritization of product development, and creation/implementation of marketing strategies for all assigned product lines.

Develop business plans, sales forecasts, and marketing strategies for all product groups for the assigned business partners. Review customer requirements for existing and potential new products. Meet with business partners, physicians, clinicians, sales force and R&D staff as needed to discuss current products and future development needs. Oversee creation and implementation of product launch plans in coordination with clinical and regulatory staff, and the assigned business partners’ management team. Collect and analyze information on competitive product offerings, including price. Oversee promotional activities such as sales premiums, brochures, and related items. Establish and maintain a consistent corporate image throughout all product lines, promotional materials, and events.

EDUCATION AND/OR EXPERIENCE

Bachelor’s degree (B.A.) in marketing or equivalent required.  Minimum eight years experience in marketing, preferable in the biomedical industry.  Prior management experience required.